HOUSTON, TEXAS: Kaitlyn 'Amouranth' Siragusa, a prominent streamer, rose to the pinnacle of Twitch with her immensely popular streams. Her ASMR streams and other unique content played a significant role in establishing her reputation. However, her journey has not been devoid of controversy. Despite facing multiple bans and engaging in allegedly questionable activities during her streams, Amouranth has managed to maintain her wide following. Recently, she has gained attention for her ventures and investments.
Amouranth has demonstrated acumen in most of her investment choices but has also openly acknowledged her fair share of less successful endeavors. One incident she fondly recalled was participating in a spirited bidding war at a horse auction, which resulted in her spending a substantial $40,000. Thanks to her flourishing career as a content creator and streamer, Amouranth has amassed significant wealth, and with considerable capital at her disposal, she has taken unconventional investment paths, acquiring diverse properties such as a gas station, a 7-Eleven store, and even a plastic ball company. Additionally, she is a regular investor in the stock market.
Here are five business ventures of Amouranth
1. Gas station
Amouranth's investment in a gas station highlights her intent to diversify her portfolio and explore opportunities in the energy sector. The gas station business presents a promising venture due to its ability to cater to the consistent demand for fuel and related services. With a steady stream of customers seeking vehicle refueling, Amouranth can generate revenue not only from fuel sales but from additional offerings such as convenience store items and car maintenance services.
By entering the gas station industry, she positioned herself to capitalize on the ongoing need for gasoline and other fuel products. Amouranth shared a photo on her Twitter account, revealing her involvement in a syndicated deal in which she invested 25% of the total amount, equivalent to $8 million. However, the specific location of the 'Kum & Go' gas station she acquired remains undisclosed.
2. 7-Eleven store
Amouranth made a significant business move by purchasing a 7-Eleven store valued at $10 million. She now owns a quarter of the store, demonstrating her astute business sense and commitment to diversifying her ventures. Without disclosing the exact location of the 7-Eleven store, Amouranth hinted that it is strategically situated near a major highway and within proximity to a bustling downtown metro area. The acquisition of a 7-Eleven store highlights Amouranth's recognition of the brand's strong reputation and the wide range of products and services it offers.
3. A plastic ball company
Amouranth made a substantial financial investment, allocating a significant sum in the range of seven figures, into a US-based company specializing in the production of plastic balls. While she did not disclose the specific name of the company, she shed light on its operations and target market. As per her, the manufacturing venture focuses on the production of both plastic and rubber balls, which are then distributed to mid and small-sized businesses as well as online vendors. Notably, Amouranth clarified that the company does not supply the plastic balls typically found in play areas at fast-food restaurants.
4. Investment in Amazon stocks
Amouranth made an intriguing move in 2022 by purchasing 500 shares of Amazon, each priced at $2169. This transaction amounted to a total investment of $1,084,000, which might raise eyebrows considering she primarily streams on Twitch, an Amazon-owned platform. Amouranth has also implemented limited orders for her investments in other tech giants such as Google and Microsoft. She further outlined her investment plan in a tweet and stated her intention to acquire more shares of Amazon, Google, and Microsoft whenever their prices experience a decline of 5-10%.
5. Launch of 'Cutie Patooties'
Amouranth embarked on a peculiar entrepreneurial journey with the launch of 'Cutie Patooties' on February 28, 2022. This online store presented customers with two unconventional products. The first item offered was jars containing her 'farts', priced at a unique retail value of $999.99. The second product comprised containers filled with water from her hot tub, available for purchase at $99.99. Amouranth's intention with these distinct offerings was to cater to a niche market and engage with individuals possessing unconventional interests. This entrepreneurial venture reflects her innovative approach to business and her ability to identify unique opportunities in the market.